---
title: Circles powers telco personalization with OpenAI technology
link: https://openai.com/index/circles
source: openai-com
published: 2026-08-03T00:00:00Z
updated: 2026-08-03T00:00:00Z
first_seen: 2026-10-19T01:26:53.998049939Z
summary: Circles uses the OpenAI API and Codex to power AI-native telco experiences, increasing ARPU by 22%, reducing churn by 9%, and improving development efficiency.
content: feed
html: 2026-08-03-circles-powers-telco-personalization-with-openai-technology.html
---

Circles uses the OpenAI API and Codex to power AI-native telco experiences, increasing ARPU by 22%, reducing churn by 9%, and improving development efficiency.